MILWAUKEE, Oct. 12, 2020 /PRNewswire/ — Planned Parenthood of Wisconsin (PPWI) launched a new brand awareness campaign illustrating their commitment to caring for Wisconsin communities for over three generations. With current and former patients participating – including grandmothers, mothers and daughters – the campaign highlights the longevity and trust that is a hallmark of Planned Parenthood’s health and educational services, which are more important than ever due to the impact of COVID-19 on health and economic well-being.
“We believe healthy communities make sure everyone has access to the care they need – no matter what,” said Tanya Atkinson, president and CEO of PPWI. “For more than 85 years, we have remained committed to the health and well-being of generations of individuals and families in Wisconsin by providing affordable, quality health care. In that time, we have responded to the community’s essential health needs in a variety of ways