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Tag: Petco

Petco pulls dog shock collars in-store, online

October 7, 2020
| No Comments
| Health And Wellness

Petco is showing dog “shock” collars the door, pulling the zapping devices from its shelves in-store and online.

The national pet supply chain announced Tuesday that it would no longer sell “human- and bark-activated electronic pet collars,” a move in the company’s latest efforts to prioritize pet health and wellness.

“Electricity may be critical to powering your microwave, but it has no role for the average pet parent training their dog,” Petco CEO Ron Coughlin said in a statement. “Shock collars have been shown to increase fear, anxiety and stress in dogs, and we believe there’s a better way.”

The collars, which “pass an electric current through metal contact points” to give dogs a signal, are commonly sold as training devices and to tamp down on excessive barking, according to the Humane Society of the U.S. The “signal” can range from a mild tickle to a strong, sharp shock.

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Petco Rebrands as a Health and Wellness Company for Pet Parents

October 7, 2020
| No Comments
| Health And Wellness

Following a trend in which American consumers increasingly see their pets as family members and are spending big bucks on products and services that emphasize animal health and well-being, 55-year-old pet retailer Petco is rebranding as a health and wellness company with a new look and a “major marketing campaign,” which will kick off in early 2021.

As a result, the retailer said it will no longer sell human- and bark-activated shock collars and is using the hashtag #StopTheShock to get the word out.

“Shock collars have been shown to increase fear, anxiety and stress in dogs, and we believe there’s a better way,” Petco CEO Ron Coughlin said in a statement.

Instead, Petco is encouraging positive reinforcement training methods, including a new online training program and classes led by more than 1,200 Petco-certified dog trainers. The retailer is also offering a free 60-minute online introductory course to a limited

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Petco Ends the Sale of Electronic “Shock” Collars, Firmly Establishes itself as the Health and Wellness Company for Pets

October 6, 2020
| No Comments
| Health And Wellness

SAN DIEGO, Oct. 6, 2020 /PRNewswire/ — Petco today announced it has stopped selling specific electronic “shock” collars, strengthening its commitment to positive reinforcement training methods and solidifying the company’s evolution from a leading pet specialty retailer to a category-defining health and wellness partner for pets and pet parents. Recognizing the opportunity to create real change, the company is calling on the industry and consumers to join its movement via an online petition aimed at creating responsible regulation for the retail sale of shock collars to general consumers.

“Electricity may be critical to powering your microwave, but it has no role for the average pet parent training their dog,” said Petco CEO Ron Coughlin. “Shock collars have been shown to increase fear, anxiety and stress in dogs, and we believe there’s a better way – Positive Reinforcement Training. As a health and wellness company, our mission is focused

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Petco Launches Revolutionary “Vital Care” Wellness Plan

October 2, 2020
| No Comments
| Health And Wellness

SAN DIEGO, Oct. 2, 2020 /PRNewswire/ — Continuing its commitment to supporting the overall health and wellbeing of pets, Petco announced the launch of Vital Care, a paid annual plan providing pet parents with a convenient, affordable way to meet their pets’ routine wellness needs.

“Petco’s Vital Care Wellness Plan is the latest offering in our mission to improve the lives of pets and pet parents,” said Ron Coughlin, Petco CEO. “With Vital Care we are offering critical, everyday services, from nail trims and teeth brushing to vet care, in a way that has never been done before – all in one accessible destination.”

With plan benefits available on Petco.com and the Petco app, Vital Care membership costs only $19 per month and requires an annual commitment. Included in the plan are routine services intended to help pet parents take a proactive approach to their pet’s health,

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