Latinos and Black Americans comprise 55% of U.S. coronavirus cases, nearly double their population makeup, according to Centers for Disease Control and Prevention data released in June. (Adobe Stock)
October 14, 2020
CHARLOTTE, N.C. — As the coronavirus continues to affect North Carolina’s Latino communities, outreach workers are providing public health information, in Spanish and culturally relevant to this growing population.
Hector Salgado, community impact director for the American Heart Association in Charlotte, was spearheading an effort to raise awareness about heart health and blood-pressure monitoring among Latinos when the pandemic hit. With help from the Mecklenburg County Public Health Department and Blue Cross/Blue Shield, he said, the program pivoted to COVID-19 prevention. As the crisis worsened, Salgado said, he began to notice what he described as rampant misinformation in the Latino community.
“And those resources are not reflected,” he said. “I went to the farmer’s market and I saw