Mitch Gould and Nutritional Products International: Online Retailers Growing During Pandemic | Money

“Demand for dietary supplements exploded this year,” Gould said. “Sales of dietary supplements increased almost 17 percent from the prior year.”

Gould created the “Evolution of Distribution” system to help health and wellness companies break into the American market.

“NPI is prepared to guide new health and wellness brands that want to enter the U.S. market or expand their presence here,” Gould said. “We are a turnkey global brand management system that provides firms with all the services they need to survive: operations, FDA compliance, sales, and promotion.

For more information, visit Nutritional Products International online.


NPI is a privately held company specializing in the retail distribution of nutraceuticals, dietary supplements, functional beverages, and skin-care products. NPI offers a unique, proven approach for product manufacturers worldwide seeking to launch or expand their products’ distribution in the U.S. retail market.

Mitch Gould, the founder of NPI, is a third-generation retail distribution and manufacturing professional. Gould developed the “Evolution of Distribution” platform, which provides domestic and international product manufacturers with the sales, marketing, and product distribution expertise required to succeed in the world’s largest market — the United States. Gould, known as a global marketing guru, also has represented icons from the sports and entertainment worlds such as Steven Seagal, Hulk Hogan, Ronnie Coleman, Roberto Clemente Jr., Chuck Liddell, and Wayne Gretzky.

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